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  The customer journey map of the rental business can consist of. 1.Cognitive Phase : At this stage, the customer becomes aware of the rental business. This requires strategies such as branding, marketing, and advertising. 2.Search Phase : Customers search, compare and select rental businesses. For this, strategies such as search engine optimization (SEO) and search advertisements are needed. 3.Decision step : The customer decides whether to use the rental business or not. This requires strategies such as price, quality of service, and customer reviews. 4.Purchase Phase : Customers purchase products from the rental business. This requires a strategy to simplify the purchasing process. 5.Use Phase : It is important that customers use the product and increase their satisfaction. This requires strategies such as customer service, support, and maintenance. 6.Re-purchase phase : If the customer is satisfied, the likelihood of re-purchasing increases. This requires strategies such as cus...